Ghostwriting: Article Marketer’s Best Kept Secret

Posted on : 12-07-2011 | In : Article Writing



‘Well, what a ghostwriter has to do with me and my business?’

If this is what you are thinking, read on to know how your business can benefit from article ghostwriting.

Let’s begin with finding a definition for a ghostwriter.  According to a standard online dictionary, a ghostwriter writer is someone who writes for and gives credit of authorship to another.

Being a business owner who is busy with streamlining process, you might not get time to sit behind a laptop from 9 am to 5 am and write the blog posts or articles required for your online marketing. If you are a person who wants to write article or blogs, but doesn’t have the time to get started, a ghostwriter is what you want. S/he will take your ideas, concepts and stories to create compelling articles both your readers and search engines will love.

Advantages of hiring a ghostwriter:

Ghostwriters are experienced professionals who know the dos and don’ts of article writing/marketing and search engine optimisation. When you hire such a writer your business stands to gain the following advantages:

  • Quality and search engine optimized content
  • Articles that bring credibility to your business
  • A cost effective online promotional tool
  • You become an expert in your niche
  • Significant increase in website traffic and conversion rates

From book writing to article writing for article directories like Ezine, a ghostwriter can produce search engine optimized and reader friendly articles. The good news is that such articles can bring significant traffic and increase conversion rates to your website or blog.

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